“The lone member of the Nevada Joint Union High School District board who opposed distance learning for the school year’s start lambasted the decision Thursday, saying some families won’t have the ability to fully participate,” The Union is reporting breathlessly.
One. Lone. Vote. Yet this is the leading, front-page article. It was a simple assignment: Just show up a a press conference (the oldest trick in the p.r. book).
You have to hand it to Eric Christian: He’s been playing The Union like a violin.
The Union would better serve its readers by getting out of the office and interviewing parents, teachers and administrators — instead of showing up at press conferences attended by 30 people (AKA “dog and pony” shows).
It is lazy reporting, and worse, misleading.
Jeff Pelline's Sierra Foothills Report 