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“WHAT HASN’T CHANGED? We’re still delivering you the most local news content every day!”
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Author: jeffpelline
Jeff Pelline is a veteran editor and award-winning journalist - in print and online. He is publisher of Sierra FoodWineArt magazine and its website SierraCulture.com. Jeff covered business and technology for The San Francisco Chronicle for 12 years, and he was a founding editor and Editor of CNET News for eight years, among other positions. Jeff has a bachelor's degree from UC Berkeley and a master's from Northwestern University. His hobbies include sailing, swimming, and trout fishing in the Sierra.
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Content vs. distribution
“There’s been a long-running debate about which is king when it comes to media success — content or distribution? Does the secret sauce come from the quality of the content or from the reach of the distribution channel? The debate has become a moot point, as it is now clear that media consumers are more obsessed with the content offered by well-known creators — sometimes regardless of the quality — rather than the platform. ”
https://www.recode.net/2017/3/1/14752020/new-media-distribution-content-creator-sweet-paul-axios-cheddar