Big-time newsies show us a path for “journalism that stands apart”

screenshot_jobs_3x-900Newspapering runs in our family across multiple generations. The Park City Record was in the hands of my great-grandfather Raddon’s family in the late 1800s. Last year another relative was on the Pulitzer Prize-winning team at the Washington Post.  A graphics editor for the Post, John’s team won “for its revelatory initiative in creating and using a national database to illustrate how often and why the police shoot to kill and who the victims are most likely to be.” More details are HERE.

This shows how journalism is making a digital transformation. Big-time newsies such as the Washington Post and New York Times are observing that the digital transformation at newspapers is far from over.

In a report titled “Journalism That Stands Apart,” The New York Times reveals the publisher’s continued efforts to divorce itself from print-centric practices and adapt to an increasingly mobile- and digital-first world.

“The report argues that the best way for the Times to improve how it reports the news is to focus on creating content that is unique and impactful to its audience,” as Publishing Executive observes.

“In order to differentiate its content, the 2020 Report recommends creating more visual journalism. To accomplish this goal, The Times has rolled out an improvement to its CMS, which will make adding visuals to stories easier for reporters. The Times also plans to train more of its newsroom staff on how to create and embed visuals within their content.

One of the most significant changes recommended by the 2020 Report is to hire more content creators, particularly videographers and photographers. That will mean significant turnover within the newsroom, due to budget restrictions. The report explains, “The 2020 Group does not make this recommendation lightly; we also believe it is among the most important recommendations we are making.”

“The newsroom is often focused on short-term goals, like making the day’s news as compelling as it can be, while the product team tends to focus on long-term goals, such as how the news should be presented in the future. According to the report, the two teams should set these goals together rather than working independently and sometimes at odds.”

Author: jeffpelline

Jeff Pelline is a veteran editor and award-winning journalist - in print and online. He is publisher of Sierra FoodWineArt magazine and its website SierraCulture.com. Jeff covered business and technology for The San Francisco Chronicle for years, was a founding editor and Editor of CNET News, and was Editor of The Union, a 145-year-old newspaper in Grass Valley. Jeff has a bachelor's degree from UC Berkeley and a master's from Northwestern University. His hobbies include sailing and trout fishing.

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