Sources: Sacramento magazine purchases Sierra Heritage

Sacramento magazine — owned by a Michigan outfit — has purchased Sierra Heritage magazine, knowledgeable sources told Sierra Foothills Report.

Auburn-based Sierra Heritage was established in 1981. The late Janice Forbes was the founder of Sierra Heritage. Now Rick Dyess and Sue Quatela have been running the publication.

Sierra Heritage also publishes “A Guide to Building and Remodeling” for the Nevada County Contractors Association and “Building and Remodeling” for the Contractors Association of Truckee-Tahoe.

Hour Media LLC of Michigan owns Sacramento magazine. It also publishes Detroit magazine.

Joe Chiodo is publisher of Sacramento magazine.

Sacramento also is home to Sactown magazine, the region’s largest city magazine.

Author: jeffpelline

Jeff Pelline is a veteran editor and award-winning journalist - in print and online. He is publisher of Sierra FoodWineArt magazine and its website Jeff covered business and technology for The San Francisco Chronicle for years, was a founding editor and Editor of CNET News, and was Editor of The Union, a 145-year-old newspaper in Grass Valley. Jeff has a bachelor's degree from UC Berkeley and a master's from Northwestern University. His hobbies include sailing and trout fishing.

4 thoughts on “Sources: Sacramento magazine purchases Sierra Heritage”

  1. The Union’s weekly columnist George Boardman shows his ignorance again: “An outfit I never heard of has bought a magazine I never read.”
    Beyond making quips, George needs to get out out of house more often, expanding his “world view” beyond his “gated” community of LOP!
    Sac Mag 16K “likes” on Facebook, compared with 8K for The Union.
    The Union needs to find a replacement for George to increase its readership, which is aging and declining.

  2. Memo to “Board Georgeman”: We get up early in our house to watch CNBC, work on our blog, make breakfast, review our child’s homework, and go for a swim at the club, etc.; we are not “retired.”

  3. I just received a new beat up copy of the December Sierra Heritage magazine….Good-bye greeted me from the Editor’s Comments. I attempted to call the Auburn office only to discover the magazine has been sold. Terrible…..not a good start at all as all my previous copies have been plastic wrapped for safe delivery and this was not, plus the contents have shrunk. I am so disappointed. I have left a phone message but don’t have much hope.

    Linda Roberts
    Altadena, Calif.

  4. I’ve been in contact with the new editor of what will now be called “Sierra Living” magazine, Thea Rood, and here’s what she said: “Sierra Living is an entirely new and different publication from Sierra Heritage–it covers the Sierra Nevada, but with a focus on interesting people, business, an in-depth look at current news issues, food and drink, architecture and design, fun things to do as a visitor or resident. And we will have a special emphasis on beautiful photography throughout the magazine.”

    Sierra Living will be run under the auspices of Sacramento Media Group, which also owns Sacramento Magazine…the editor of that magazine earlier characterized the new magazine as a “lifestyle publication.” (Think Sacramento Magazine for the Sierras.) Personally, I’m really, really sorry to see the change.

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