Memo to The Union: The Auburn Journal still prints its newspaper on-site

In a column this morning, the new publisher of The Union downplays the closure of the newspaper’s on-site printing plant, just like his predecessor, calling it a “luxury,” no less.

“Last year (Jim Hemig) had the awful job of dismantling The Union’s production department as an aging press reached antiquity in a new era,” the new publisher, Don Rogers, writes. “Economies of scale have long since rendered it a luxury for small papers to have their own presses. The paper I came from has been printed off-site longer than I worked there.”

What Don didn’t tell The Union’s readers is that the Auburn Journal (just 24 miles away) still prints its paper on-site. In fact, the Journal prints some of the inserts for The Union.

Now The Union is printed at The Bee in Sacramento and driven back to Grass Valley — a “coals to Newscastle” business strategy. A “luxury” for a community newspaper? Please.

Author: jeffpelline

Jeff Pelline is a veteran editor and award-winning journalist - in print and online. He is publisher of Sierra FoodWineArt magazine and its website SierraCulture.com. Jeff covered business and technology for The San Francisco Chronicle for years, was a founding editor and Editor of CNET News, and was Editor of The Union, a 145-year-old newspaper in Grass Valley. Jeff has a bachelor's degree from UC Berkeley and a master's from Northwestern University. His hobbies include sailing and trout fishing.

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