Where’s the “Welcome to Nevada City” sign?

GV artwork, by Yolanda Cookson
While Grass Valley has plunked down $60,000 for public artwork at a roundabout to welcome people to town, the first sight you see in Nevada City might be a homeless person standing on the bridge, some protestors or a sign on a truck promoting an event in town. (I’ve seen all of them and more over the years).

There’s no “Welcome to Nevada City” signage or fresh flowers planted. While new signs have been talked about, as well as cleaning up Callahan Park, it’s still just, well, talk.

Some residents raised this concern at the recent “town hall” meeting sponsored by the Nevada City Chamber of Commerce. Perhaps the Amgen bike race will be a catalyst to push the effort forward.

Author: jeffpelline

Jeff Pelline is a veteran editor and award-winning journalist - in print and online. He is publisher of Sierra FoodWineArt magazine and its website SierraCulture.com. Jeff covered business and technology for The San Francisco Chronicle for years, was a founding editor and Editor of CNET News, and was Editor of The Union, a 145-year-old newspaper in Grass Valley. Jeff has a bachelor's degree from UC Berkeley and a master's from Northwestern University. His hobbies include sailing and trout fishing.

5 thoughts on “Where’s the “Welcome to Nevada City” sign?”

  1. In 2008-09, when the Nevada City Downtown Association was still together, Gary Tintle had drafted plans for an elegant and simple entrance sign to be placed at the corner of Broad and Union Streets in Callahan Park.

  2. A couple weeks ago the Nevada City Planning Commission refused to let the Rotary Club do a project on Adams and Sacramento St that included a nice rock wall and a welcome sign. It would have cost the city nothing!! If I were the Rotary Club I would forget about doing any projects in Nevada City.

    1. I found this blog googling city welcome signs as I spearhead MY Pleasant Hill Rotary Club creating/fund raising for a sign to go at entrances to our town. Nevada City is such a lovely, historical town how could the City planning comm. NOT collaborate with Rotary on such a lovely project?
      I see below the comments.

      Our plan is to have the local Lion’s Club, and Chamber of Commerce and any other groups who want to join in, work on the fund raising and design as well so everyone can have an emblem on the sign, of course, smaller than our Welcome to Pleasant Hill, CA signage! I hope you guys work out your differences. Maybe we can learn from you!

  3. Apparently, there were a number of legitimate concerns about the signage. The project was not “refused” but is still under evaluation. One critical one being that the Rotary emblem was a bit too large, overshadowing the “Welcome to Nevada City” text. Permanent signage needs to be evaluated on design and merit, not whether it costs nothing. City Manager Gene Albaugh is a Rotarian, and a Past District Governor of Rotary District 5190. Mayor Reinette Senum is also a Rotarian. The city of Nevada City clearly welcomes civic participation from Rotary. The project was presented by the Rotary Club of Nevada City. As a side note, there happens to be 2 Rotary clubs in Nevada City. The Rotary Club of Nevada City which has about 50 members, and the 49er Breakfast Rotary Club of Nevada City which has 93 members.

  4. ROGER BROOKS!!!!!!
    Anybody remember Roger Brooks,.He is the No.# 1 Marketing GURU for Small towns,… He laid this all out 5 years ago and nothing has been done!
    The City spent a big chunk of change to get him to town and lay out a plan,..

    But now ,, no signage,, we are redeveloping the wheel in strategic planning and nobody remembers Roger Brooks!

    A Pity,..

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